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2020 (11) TMI 811 - AT - Income TaxProcedure prescribed u/s 144C - validity of draft assessment order where AO did not attach the notice of demand - Whether the whole assessment proceedings is liable to be quashed as illegal - whether the action of the AO in issuing Notice of Demand along with the draft assessment order would vitiate the assessment proceedings - HELD THAT - In the instant case, there is no dispute that the assessing officer has consciously passed the draft assessment order by correctly mentioning that the same is passed u/s 143(3) r.w.s 144C of the Act. The assessee has also understood the same as draft assessment order and accordingly filed its objections before Ld DRP. The Ld DRP has also passed its directions in pursuance of objections filed by the assessee. In our view, the question of applicability of sec.292B of the Act does not require consideration in the instant case. Earlier that the assessing officer, in the instant case, has passed the draft assessment order u/s 143(3) r.w.s. 144C of the Act. The assessee has also, in terms of sec.144C of the Act, filed its objections before the Ld DRP. After the receipt of the directions from Ld. DRP, the assessing officer has passed the final assessment order. Except for attaching a notice of demand along with the draft assessment order, everything has been done in accordance with the law. Whether the notice of demand attached with the draft assessment order would make the said draft assessment order as final order and consequently, the whole assessment proceedings is liable to be quashed as illegal. In our view, the answer should be negative. As rightly pointed by Ld D.R, the notice of demand issued along with the draft assessment order is a legal nullity and does not exist in the eyes of law, since no valid demand could be raised under the draft assessment order. In our considered view, a document, which is held to be a legal nullity, cannot vitiate the assessment proceeding and the assessment order. - Decided against assessee. TP Adjustment - goods sold to Associated Enterprises (AEs) - NP Determination - HELD THAT -There should not be any dispute that the methodology consistently followed to work out net profit year after year should be followed in this year also. It should not be tinkered with, unless proper reasons are given. The TPO has not given any reason as to why he did not consider above said two expenses while working out net profit margin of Domestic Personal care division . Hence the workings made by TPO is liable to rejected. We have noticed that the net profit margin worked out by the assessee in Domestic Personal care division was 10.70%. The net profit margin worked out for Exports to AEs was 12.01%. Hence the net profit margin earned in the exports to AEs division is higher than its comparable Domestic Personal care division . Hence it has to be held that the international transactions of making exports to AEs are at arms length and hence no T.P adjustment is called for. Accordingly, we direct deletion of Transfer pricing adjustment made in respect of Exports to AEs. TP adjustment made in respect of Advertisement and Marketing expenses - TPO took the view that the assessee is incurring huge amount towards Selling and Marketing Expenditure with a view that these expenses go to increase the brand name owned by the Parent company - HELD THAT - It is admitted that the legal ownership was transferred to HGH due to business necessity/compulsion. Hence the transfer of legal ownership is an internal arrangement between related parties, which was made on account of business necessities. The right to exploit the brand name, logo, trademarks etc., continue with the assessee only. Hence, the assessee is also beneficiary of AMP expenses or the promotion of brand. In this view of the matter also, the question of making T.P adjustment in respect of AMP expenses on account of brand promotion does not arise. Hence, on this reasoning also, the impugned TP adjustment on AMP expenses is liable to be quashed Following the decision rendered by the Tribunal in AY 2013-14 and 2011-12, 2018 (7) TMI 1964 - ITAT BANGALORE we direct the AO to delete the transfer pricing adjustment made in respect of Selling and Marketing expenses. Transfer pricing adjustment made in respect of royalty - TPO noticed that the assessee has got Research and Development unit - assessee has obtained product registration in foreign countries - HELD THAT - As relying on own case it cannot be taken that the AEs have exploited the product registration/license obtained by the assessee from various Governments. Hence the question of payment of royalty does not arise. Accordingly, we set aside the order passed by AO/TPO on this issue and direct the AO to delete this T.P adjustment
Issues Involved:
1. Validity of Assessment Order. 2. Transfer Pricing Adjustment relating to Sale of Goods to Associated Enterprises (AEs). 3. Transfer Pricing Adjustment relating to Advertisement and Market Promotion (AMP) Expenses. 4. Transfer Pricing Adjustment relating to Royalty. Detailed Analysis: 1. Validity of Assessment Order: The assessee challenged the validity of the assessment order on the grounds that the Assessing Officer (AO) issued a demand notice along with the draft assessment order, which is in contravention of the scheme of Section 144C(1) of the Income-tax Act, 1961. The Tribunal noted that the issuance of a demand notice at the draft assessment stage is a legal nullity and does not exist in the eyes of law. The Tribunal held that this procedural flaw does not vitiate the assessment proceedings, thus rejecting the assessee’s contention that the assessment order is bad in law. 2. Transfer Pricing Adjustment relating to Sale of Goods to Associated Enterprises (AEs): The assessee reported international transactions including the export of Ayurvedic medicaments and preparations to AEs. The Transfer Pricing Officer (TPO) adopted the Cost Plus Method (CPM) instead of the Transactional Net Margin Method (TNMM) used by the assessee. The Tribunal, referencing previous years' decisions, held that TNMM is the most appropriate method for determining the Arm's Length Price (ALP) of the exports to AEs and not CPM. The Tribunal noted that the net profit margin for the export segment was higher than the domestic segment, thus the price charged to AEs was at arm's length. Consequently, the Tribunal directed the deletion of the Transfer Pricing adjustment made by the AO. 3. Transfer Pricing Adjustment relating to Advertisement and Market Promotion (AMP) Expenses: The TPO made an adjustment on the grounds that the AMP expenses incurred by the assessee benefited the brand owned by its parent company. The Tribunal, following its earlier decisions, held that in the absence of any agreement between the assessee and its AE for incurring AMP expenses, no Transfer Pricing adjustment can be made. The Tribunal emphasized that there must be an explicit arrangement for such expenses to be considered an international transaction. The Tribunal also noted that when TNMM is applied to benchmark the entire international transactions, no separate adjustment for AMP expenses is required. Therefore, the Tribunal directed the AO to delete the Transfer Pricing adjustment related to AMP expenses. 4. Transfer Pricing Adjustment relating to Royalty: The TPO made an adjustment on the basis that the assessee should have charged royalty from its AEs for using product registrations/licenses. The Tribunal noted that the product registrations/licenses were statutory requirements for marketing the products and were obtained by the manufacturer (assessee). The Tribunal held that it is not a commercial practice to charge royalty over and above the selling price for such statutory licenses. The Tribunal found that the AEs were mere traders and did not exploit any intangible assets owned by the assessee. Consequently, the Tribunal directed the AO to delete the Transfer Pricing adjustment made by way of royalty. Conclusion: The Tribunal allowed the appeal filed by the assessee on all grounds, directing the deletion of the Transfer Pricing adjustments related to the sale of goods to AEs, AMP expenses, and royalty. The Tribunal also upheld the validity of the assessment order despite the procedural flaw of issuing a demand notice along with the draft assessment order.
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