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2019 (1) TMI 1734 - SCH - CustomsValuation of imported goods - fashion apparel - related person in terms of Rule 2(2) of the Customs Valuation Rules 2007 - includibility - Annual franchisee fee - institutional advertising and promotional campaign charges - advertising expenditure. It was held by High Court that franchisee fee will be includible in the assessable value in terms of Rule 10 (1) (c) of the Customs Valuation Rules; the appellant is required to remit an amount @ 2% and unless such amounts are paid they will not be entitled to import goods from the foreign principal towards share of institutional advertising and promotional campaign; and there is no justification to load the invoice value on value of purchase to this extent. There is no need to interfere with the impugned order - impugned order upheld - appeal dismissed.
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