Association of brand name with manufacturer - In the present ...

Case Laws Central Excise

July 21, 2023

Association of brand name with manufacturer - In the present case the appellants claim that it was only a house mark for identification. But their advertisements and marketing strategies employed clearly go to prove that they created a connection between the product and the manufacturer to attract the customers - Therefore, it’s clear that the articles of jewellery manufactured and sold by these appellants was branded jewellery. - AT

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Association of brand name with manufacturer - In the present ...

Case Laws Central Excise

July 21, 2023

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