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2008 (4) TMI 181

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..... loans and credit cards - Demands cannot be confirmed under “Business Auxiliary Services” as the activity of promoting or marketing services by ICICI Bank came under the category of “Business Support Services” with effect from 1.6.08 (06) - impugned order is set aside and appeal of assessee is allowed with consequential relief
Dr. S.L. Peeran, Member (Judicial) and Shri T.K. Jayaraman, Member ( .....

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..... hem are leviable to service tax. As they had not discharged the same, demands were raised and confirmed by the impugned order besides invoking larger period and imposing penalty. The learned counsel appearing for the assessee submitted that the issue is no longer res integra and identical issue pertaining to the agents appointed by ICICI Bank Ltd., this bench by Final Order No. 875/07 dated 3.8.07 .....

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..... ate of hearing. He forcibly argued for confirming the demands in terms of the Commissioner's Order. 2. We have carefully considered the submissions. We notice that the facts in this case are identical to the facts as in the case of SR Kalyanakrishnan Vs. CCE Cochin by which the demands have been set aside by Final Order No. 875/0 7 dated 3.8.07. In the present case also the demands cannot be conf .....

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