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2023 (3) TMI 534 - AT - Central Excise


Issues Involved:
1. Whether the valuation of toothbrushes supplied in bulk for promotional schemes should be done under Section 4A or Section 4 of the Central Excise Act, 1944.

Detailed Analysis:

Issue 1: Valuation of Toothbrushes Supplied in Bulk for Promotional Schemes
The central issue in the case is whether the valuation of toothbrushes supplied in bulk to principal manufacturers for promotional schemes should be governed under Section 4A or Section 4 of the Central Excise Act, 1944.

Arguments by the Appellant:
The appellant argued that the supply of toothbrushes in loose bulk form does not require compliance with the Standards of Weights and Measures Act, 1976, and the associated rules for affixing the retail sale price (RSP). Therefore, the goods supplied to their principal manufacturers should not be governed by Section 4A for valuation purposes. The appellant cited a similar case involving M/s. Contemporary Targett Pvt Ltd, where the Tribunal decided in favor of the assessee.

Arguments by the Respondent:
The respondent reiterated the findings of the impugned order, asserting that the valuation should be done under Section 4A.

Tribunal's Findings:
The Tribunal carefully considered the submissions and reviewed the records. It was undisputed that the appellant manufactured and supplied toothbrushes to principal manufacturers, some of which were packed in retail packs with MRP affixed, and others were supplied in bulk without retail packing. The toothbrushes supplied in bulk were used by the principal manufacturers for promotional schemes and were not meant for retail sale.

The Tribunal noted that under the Standards of Weights and Measures Rules, there was no legal obligation for the appellant to affix the retail sale price on bulk supplies. Consequently, the valuation of toothbrushes supplied in bulk was correctly done under Section 4 of the Central Excise Act, 1944.

The Tribunal referenced the case of Jayanti Food Processing (P) Ltd. vs. Commissioner of Central Excise, Rajasthan, where the Supreme Court ruled that goods supplied for promotional purposes without retail sale packaging should be valued under Section 4 and not Section 4A. The Tribunal also cited the Mumbai Bench's decision in the case of Nestle India Limited, where promotional packs of Maggi noodles supplied free with Tata Tea were not bearing MRP and were valued under Section 4.

Conclusion:
The Tribunal concluded that the toothbrushes supplied by the appellant, which were not for retail sale but for free supply by the toothpaste manufacturer, should not be valued under Section 4A. The valuation adopted by the appellant under Section 4 was deemed correct and legal.

Order:
The impugned order was set aside, and the appeal was allowed. The Tribunal pronounced the decision in the open court on 07.02.2023.

 

 

 

 

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