TMI Blog2012 (8) TMI 286X X X X Extracts X X X X X X X X Extracts X X X X ..... respondent. Per: Shri D. N. Panda: Learned DR submits that ld. Commissioner (Appeals) committed an error of law holding that incentives received by an advertising agency services is not taxable. Similarly, he is wrong to hold that the bad debt and cash discount are not taxable. He also submits that when the Chartered Accountant certificate on discount aspect was produced, that was ..... X X X X Extracts X X X X X X X X Extracts X X X X ..... concerned, no logic is shown to us as to how there was understatement of consideration when the discount amount was not received towards consideration. We reiterate that the discount not being received does not enter into realm of consideration received. Consequently, that shall also not be liable to tax. 7. In the result, revenue s appeal is dismissed. (Dictated and pronounced in the open Cour ..... X X X X Extracts X X X X X X X X Extracts X X X X
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