9911796707
TMI Blog1998 (12) TMI 390X X X X Extracts X X X X X X X X Extracts X X X X ..... ]. The appellants are engaged in the manufacture of soft drink concentrates which were earlier classified under Chapter Heading 33.02 of the Central Excise Tariff Act and subsequently under Chapter 21. They are also owners of the brand name Lehar . They sell the concentrates to bottlers under Franchise agreement which permits the bottlers to produce soft drinks out of concentrates purchased ..... X X X X Extracts X X X X X X X X Extracts X X X X ..... Subsequently show cause notices were issued to the appellants to explain why the prices should not include the royalty amounts, the sales promotion and advertisement costs and why the duties short-levied on this count should not be recovered from them. After adjudication, the Asstt. Collector passed the Order-in-Original approving the price list finally holding that the franchise agreement betwee ..... X X X X Extracts X X X X X X X X Extracts X X X X ..... oncomitant sale of concentrate) would be includible in the assessable value. As regards advertisement and sales promotion costs, which the Department had failed to link with a promotion of marketability of the concentrate, he held that these could not be added to the assessable value of the concentrate. The case was, therefore, remanded to the Asstt. Collector for de novo consideration of the matt ..... X X X X Extracts X X X X X X X X Extracts X X X X ..... price collected for the sale of concentrate, would be includible in the assessable value of concentrates. 3. The prayer of the appellants in the present Appeal is for setting aside the portion of the impugned order in Appeal relating to the issue of includibility of royalty charges in the assessable value. 4. Shri K. Shiv Kumar, Ld. JDR appeared for the Department and reiterated the findings o ..... X X X X Extracts X X X X X X X X Extracts X X X X
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